With the internationalization of the “Belt and Road” to promote the rapid development of the domestic entertainment industry, some excellent pan-entertainment brands in China are gradually gaining more recognition in the world, and the trend of internationalization is gradually accelerating, and more entertainment, construction and application. The professional industry chain such as professional resource output has brought considerable incremental space. Under this significant interest, the design team of Xinye Group has seized new opportunities for development. With 13 years of domestic and international cultural and entertainment industry design experience and excellent brand image and influence, it has stood out among many domestic and foreign first-class design companies and successfully entered the international market. We spare no effort to promote the transformation and upgrading of the entertainment industry and export a healthy green nightclub culture, while also winning wide attention from all parties.Recently, a good news came from the other side of the ocean. Xinye was formed as the designated design unit of the KTV 2 color store in New York. This is the fifth international project won by the Xinye Group in the past three months. Prior to this, the Xinye Group had just completed the design work of the Nine Plus KTV 1 in New York.
Project Name: Nine Plus KTV (Nature Color 1 Store)
Location: Flushing, New York, USA
Design positioning: Light luxury fashion sales KTV
Nine Plus KTV (1 store) Nine Plus KTV positioning dining and KTV integration of the new entertainment complex, as the original intention, KTV room features, moving line layout is the first problem in this case. For the design, the moving line is just as important as the blood vessels of the human body. The good commercial line design can provide a comfortable experience and a good business atmosphere for the passenger flow in the complicated business environment. Through the deep analysis of the spatial characteristics and the precise positioning of the target customer group, the case can reasonably plan the internal and external moving lines in the space division, so that the space utilization rate reaches the maximum limit and realizes efficient operation.
Flushing Nine Plus KTV, New York, USA
Project Name: Shengdian KTV (Nature 2 Store)
Location: New York, USA
Design positioning: Light luxury fashion sales KTV
Taking advantage of the previous good cooperation, when the investors learned that the founders and teams of the Xinye Group arrived in New York, they strongly requested to meet in New York and inspect the natural 2 store project and re-trust the design.When the design commission of the case was obtained, the investor had experienced a long and failed design planning process. Relying on the excellent reputation in the design professional field and the market, the Xinye Group was in danger. In the design and planning of this case, under the premise of fully understanding the characteristics of the project, the needs of Party A, the characteristics and needs of the target customer group, the Xinye Group first conducted a preliminary analysis of the spatial characteristics and failure cases, and directly attacked the pain points of the project, focusing on the project. The maximization of space utilization, through the way of turning and moving in the design of the moving line, enables the space to obtain the best effect in various aspects such as functional division, space level and personnel dynamics, which is deeply recognized by investors.
"United States · New York Festival KTV"
Project Name: TSUKI Meal Bar
Location: Sheffield, United Kingdom
Design positioning: high-end Japanese restaurant
The Xinye Group, which is known for its innovative thinking and system landing ability, has a complete product positioning and market data analysis. Located in Sheffield, the case is not only one of the eight largest cities in the UK, but also a world-famous creative industrial city. In combination with the investor's initial operational thinking, the case is designed and developed with the high-end new Japanese-style dining bar as the positioning, and the unique Japanese culture and esteem are highlighted by the simple Japanese style combined with the modern industrial style decoration. Full of line elements, with unique cherry blossom elements, two senses of the times, under the mapping of spotlights, it is full of brilliance, gorgeous and low-key, to achieve the effect of simple and complex.
"The Sheffield TSUKI Meal Bar"
Project Name: No. 9 Mansion Club
Location: Myanmar · Little Jura
Design positioning: top entertainment complex benchmark
The No. 9 Mansion is the third complex received by the Xinye Group in August. The project covers a total area of 6,000 square meters, integrating entertainment such as bars, KTVs and private clubs, aiming to create a new benchmark for top clubs in Myanmar. The project is a complicated process from architectural planning, space design, construction to operation. The design process is the most important. The professional design will provide the necessary conditions for the successful operation in the later stage. The investors are the unique achievements and perfect resources of the Xinye Group in the field of entertainment space design, and resolutely choose the team of Xinye Group to design and develop. In addition to the space design, the Xinye team also solves the problems of operation management, supply chain and international transportation for the investors, which greatly solves the difficulties of the project, ensures the perfect landing of the project and maximizes the return on investment.
"Myanmar · Little Jura No. 9 Mansion Clubhouse"
Project Name: lucky bar
Location: Cambodia Westport
Design positioning: compound high-end entertainment club
With the development of the domestic entertainment industry, Xinyi Group's design strategy of “new technology, new culture, new consumption, new aesthetics” has created hundreds of entertainment spaces with equal commercial value and artistic value. The awards of the international heavyweight awards such as the Andrew Martin International Interior Design Award, the Dutch FRAME Awards Design Award and the German iF Design Award Design Award have reaffirmed the originality of the Xinye Group in the field of entertainment culture space design from an authoritative perspective. Business insight. The investors with unique vision fully recognize this point, and sincerely invite the team of Xinye Group to fought the case and strive to create a new landmark for Xigang Entertainment.This case integrates bars and KTV clubs, removes the one-piece design of the past, and introduces the latest party culture new gameplay in the overall design, injecting a variety of entertainment culture and aesthetic taste into a single night lifestyle, satisfying people's unlimited nightlife. A beautiful encounter, and will continue to lead a new entertainment style.
"Cambodia Westport lucky bar"
Project Name: SOJU CLUB (1 store)
Location: Malaysia, Kuala Lumpur
Design positioning: Diversified open entertainment space
Tradition? modern? within Temptation? ordinary? dialogue? collision? In this pluralistic world, there may be conflicting spaces, which is the space of taste. In this case, through the deep excavation of the city's demand and value of the bustling and multi-ethnic city in Kuala Lumpur, the overall design is closely linked to the conflict, designing innovations in various aspects such as spatial layout, environmental style, design and selection, and showing multicultural exchanges. Collision to meet the aesthetic and consumer needs of different ethnic groups.
Malaysia Kuala Lumpur SOJU CLUB
Project Name: SOJU CLUB (2 stores)
Location: Malaysia, Kuala Lumpur
Design positioning: Diversified open entertainment space
Malaysia Kuala Lumpur SOJU CLUB
The diversification of the consumption of nightclubs determines the different positioning of different bars, as well as the business format and service model. Cooperating with the specific needs of the target market, creating a pleasant and amazing entertainment space, adding value to customers and increasing competitiveness is the designer's top priority and the core value of the Xinye Group.“Design drives business, design helps competition.” In the 13 years of rooted entertainment industry, Xinye Group has created a pleasant space with unique positioning and market charm with its perfect design strategy through precise grasp of fashion trends and in-depth observation of consumer experience.Regardless of the party space, commercial LIVE scene, dining bar, KTV club or cultural real estate commercial space design, Xinye Group design team has a successful case and become a classic legend. Thanks to the deep accumulation of many years and the summarization of many successful cases, from the fast-replicating Oscar series to the national first-largest Beijing ONE THIRD to the award-winning Hepburn series, the three major national design services of the new group The stores of Qianjin Entertainment Chain Group are the darlings of entertainment upgrades, and are the entertainment landmarks of domestic and foreign investors and the consumer experience.Ingenious professional design, comprehensive and accurate strategy analysis, business model driven innovation, multi-dimensional quality service and maximum return on investment have become the weapon of the new group. From positioning research and development, concept planning, design implementation to delivery operation, Xinye Group has a complete set of complete service system and one-stop solution, and has matching supply chain resources, which can not only help customers solve pain points and ensure positioning in time. Optimize project operations while achieving the concept, helping customers maximize market profitability and sustainable operations.Special
good news: In order to better serve the international market, the first overseas branch of Xinye Group Design Consultant Co., Ltd., the design branch of Xinye Group, was established in August 2018 with a low profile and gorgeous establishment! Xinye Group will continue to expand its comprehensive strength, cutting-edge innovative thinking and business insights, leading the world's top entertainment design
